How Employees “Get” Brand
In a recent client engagement, Global Brand Works was tasked with activating the brand internally among employees. After explaining the “why” and the “what” to employees, we asked them to include one thing they could do in the next 90 days…
March 5, 2016
Shannon joined Jacqueline Quasney, Personal Capital, and Scott Redick, Charles Schwab to talk brand
A great talk happened today on Leveraging and Enhancing the Financial Brand in 2016 at The Grammercy Forum
April 7, 2016
Internal Brand Activation,Observations,Storytelling,Branding
7 Basic Tips for Logo Design Development
Don't cut corners on logo design - here are important tips to keep the design process on track.
May 12, 2016