A new brand, messaging and identity for a challenger of the status quo

We developed the strategy, messaging, logo, animation, and visual identity for this innovative start-up.


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Achieve: Internal Activation of a Rebrand

After finalizing a powerful rebrand, Achieve taps Global Brand Works for internal infusion of the new brand story


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We loved developing the sustainability Xpanse brand from scratch.

Xpanse is a super cool expandable and retractable solar awning mounted to the side of an RV.


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A Bold New Look: Katie Raffetto’s Interior Design Firm Embraces Elegance with a Brand Refresh

Leveraging brand to elevate the firm to the next level.


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ArchIQ: Engineering a Brand rooted in Visionary Precision

The notion of a camera lens inspires brand strategy, messaging, logo, and visual identity


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Living the Brand at American Express: A Year-Round Strategy

Internal brand engagement is more than a one-time training session.


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Inside the development of a market maker brand

A robust dive into brand architecture delivers Aliro by Lendkey


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Defining the Employer Brand for Equinix

An authentic and relevant positioning better attracts top talent - and results in an award.


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Internal Brand Training Program for PayPal results in 75.4% improvement

Here is the cover of a workbook used in onboarding for all new PayPal employees.


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