July 9, 2013A unique brand for a unique artist December 18, 2014A New Brand Architecture System Paves the Way for Growth Amid Multiple Mergers March 31, 2015A Sales Demo Video For Start Up App Company, Shelvz December 13, 2015From The Silicon Kind to the Salty Kind January 1, 2016Happy New Year! February 25, 2016The new UBER branding March 5, 2016How Employees “Get” Brand April 7, 2016Shannon joined Jacqueline Quasney, Personal Capital, and Scott Redick, Charles Schwab to talk brand May 12, 20167 Basic Tips for Logo Design Development May 15, 2016Rebranding: Don’t just change your logo, retell your story June 30, 2016A new logo for political candidate Chris Koster September 30, 2016PayPal moves to #90 in Interbrand’s Top Global Brands list October 30, 2016We won an award! November 25, 2016A controversial rebrand – The Met December 19, 2016Lifelock by Norton: Brand Governance Tools and Training January 3, 2017Announcing a new strategic partner: TransgressiveX March 6, 2017How AirBnb lives an authentic brand story. May 22, 2017The financial value of a brand – not a new concept June 21, 2017The importance of employees who know and understand the brand July 10, 2017Strong brands outperform the market October 28, 2017Cultural organizations are facing a paradigm shift November 3, 2017Congratulations to our client PayPal, one of the fastest growing brands December 17, 2017The brand workshop – why? January 31, 2018A Refreshed Brand Strategy Informs an App Refresh March 1, 2018It’s here – the rebrand master checklist! May 28, 2018What’s your company’s unique superpower? July 31, 2018The best real estate branding of 2018 September 30, 2018Introducing our latest rebrand: Sutherland November 9, 2018How to tell a compelling brand story: Listen, Look, Leverage December 15, 2018Back-Filling The Brand Story for Fresh Victor January 24, 2019Brand Positioning and The Successful Digital Transformation of Netflix February 2, 2019“The greatest sales deck I’ve ever seen” (a repost on storytelling from Andy Raskin) March 7, 2019Brands Live In Hearts And Minds April 5, 2019Why Brand Matters for Small Businesses July 19, 2019A Peek Into Our Brand Workshop for Entrepreneurs at Draper University September 7, 2019A New Brand Story and Identity for Appnovation October 22, 2019Another 5.0 Star Review on Clutch. The Project: Naming December 21, 2019Happy 2020! January 28, 2020Bank of the West: Branding an Internal Event February 2, 2020All Voices Matter, an Example from Our Work with SFMOMA April 8, 2020Recognize the Signs You Need a Brand Refresh June 1, 2020Communications During Crisis: 3 Do’s and 3 Don’ts July 21, 2020Global Brand Works’ approach to branding is industry agnostic August 20, 2020Highlighting “Micro Moments” As a Visual Identity Strategy October 1, 2020Some Simple Ideas To Help Us Connect When Apart February 14, 2021You are the heart of Global Brand Works. June 5, 2021Paychex: Internal Activation of a Vision July 10, 2021A little trick to help explain brand financial value August 18, 2021What Started as a Simple Visual Identity Refresh Lead to a Strategic Brand Overhaul September 16, 2021A free global brand training curriculum template October 2, 2021Branding Advice for Small Businesses November 29, 2021A New Brand Identity & Architecture for NCAT December 14, 2021I Backrubbed where I can find vintage Pocketlinks and Marufukus from the 90s and turns out, people are selling them on AuctionWeb. January 17, 2022The Future of Work March 15, 2022Take this simple 5-question quiz to understand brand health. April 15, 2022The Name Game May 10, 2022We got featured in the Journey Map podcast! September 12, 2022Our “On Brand Checklist” was featured in LeeLine Sourcing February 28, 2023Our Naming Process: A Peek into the Sausage-Making May 1, 2023Lykas: A brand is born using our proprietary ”Brand In A Box” approach August 13, 2023What is an Employer Brand and Why is it so Important? September 11, 2023Envisioning the future of work – Scrolleytale style October 13, 2023Monticelli’s brand refresh leverages the functional and adds the emotional November 28, 2023Kelly Services: Development of the Employer Brand Leads to 6% Improvement December 5, 2023Redesigning A Global Onboarding Exercise for PayPal March 2, 20245 reasons why it’s important for employees to understand the brand April 14, 2024Our top performing creative increases visitors to SFMOMA May 6, 2024Branding for a global consortium: CCC Digital Key December 2, 2024Brand Management Roadmap and Internal Training for the C-Suite February 4, 2025Address Income: A New Visual Identity in PropTech Leverages the Core of the Business: Location March 11, 2025Evolving the Employer Brand After M&A April 2, 2025A New Logo for a Special Property June 5, 2025Internal Brand Training Program for PayPal results in 75.4% improvement July 1, 20259 Essential Practices to Activating Internal Culture August 7, 2025Defining the Employer Brand for Equinix October 18, 2025Developing a non-profit human rights-focus brand: HRMI November 1, 2025Inside the development of a market maker brand January 3, 2026Living the Brand at American Express: A Year-Round Strategy February 2, 2026ArchIQ: Engineering a Brand rooted in Visionary Precision March 7, 2026A Bold New Look: Katie Raffetto’s Interior Design Firm Embraces Elegance with a Brand Refresh April 22, 2026Campaign and Naming of an Internal Product Dev Tool for PayPal: Panorama May 10, 2026We loved developing the sustainability Xpanse brand from scratch. June 7, 2026Achieve: Internal Activation of a Rebrand July 7, 2026When to Rebrand: Signals It’s Time to Evolve
