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A Small But Mighty Brand Strategy Agency

We help clients bring their brand to life throughout an organization, internally and externally.

Whether you need to launch, recharge, redesign, or completely reinvent your brand, we have the deep vertical expertise to get you there. We translate Brand Strategy into real life programs and tactics.

From start-ups to established global brands, an organization aligned around brand creates a shared sense of purpose that creates consistent and compelling experiences.

Our Difference

Hands on Expertise — You work directly with Caroline and Shannon

Efficient — We are nimble and practical without bureaucracy

Single-minded — We specialize in one thing: branding

We are doing what we love — Our harmonious business relationship fosters creativity, ego-free brainstorming, and a contagious passion for our work

We've walked in your shoes — The vast majority of our careers have been on the client side

Caroline and Shannon

We Do Everything Brand

Brand Governance

Employee Activation

Visual Identity

Brand Strategy


Employee Brand Training

Brand Positioning

Brand Tools



Brand Voice

Brand Architecture

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