Inside the development of a market maker brand
A robust dive into brand architecture delivers Aliro by Lendkey
0 Comments7 Minutes
Developing a non-profit human rights-focus brand: HRMI
Start-up Human Rights Measurement Initiative is poised for the future with a brand architecture strategy and visual identity system.
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Defining the Employer Brand for Equinix
An authentic and relevant positioning better attracts top talent - and results in an award.
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9 Essential Practices to Activating Internal Culture
After many years of listening and talking to our clients, we've learned these are the best practices for success.
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Internal Brand Training Program for PayPal results in 75.4% improvement
Here is the cover of a workbook used in onboarding for all new PayPal employees.
4 Comments3 Minutes
A New Logo for a Special Property
Creating a logo that encapsulates the essence of a brand is one of my favorite parts of running a branding agency.
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Evolving the Employer Brand After M&A
Laying the Foundation for a Successful Internal Brand that Upleveles Recruiting and Retention
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Address Income: A New Visual Identity in PropTech Leverages the Core of the Business: Location
The standard location symbol is turned on its side to double as a lower case “a”
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Brand Management Roadmap and Internal Training for the C-Suite
Infusing the importance of brand in a tech-forward culture
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