Evolving the Employer Brand After M&A
Recent mergers and acquisitions had reshaped PRO Unlimited (now Magnit),…
Address Income: A New Visual Identity in PropTech Leverages the Core of the Business: Location
The standard location symbol is turned on its side to double as a lower case…
Brand Management Roadmap and Internal Training for the C-Suite
Infusing the importance of brand in a tech-forward culture. Most brand…
Branding for a global consortium: CCC Digital Key
In this B2B2C brand example, we share the story of project that required…
5 reasons why it’s important for employees to understand the brand
5 reasons why it’s important for employees to understand the brand For many…
Redesigning A Global Onboarding Exercise for PayPal
In this exercise, employees must resolve financial insecurity challenges of…
Kelly Services: Development of the Employer Brand Leads to 6% Improvement
An Employer Brand for an Employer Brand In its history of being in business…
Monticelli’s brand refresh leverages the functional and adds the emotional
An updated brand story preserves a deep-rooted legacy and poises…
What is an Employer Brand and Why is it so Important?
What is an Employer Brand? An employer brand is essentially a company's…