Introducing Xpanse: A brand built from scratch which is disrupting an established category

Xpanse brings breakthrough solar power technology to RV’ers. The compact...


Monticelli’s brand refresh leverages the functional and adds the emotional

An updated brand story preserves a deep-rooted legacy and poises...


Our Naming Process: A Peek into the Sausage-Making

Of all the disciplines in the world of branding, coming up with a compelling,...


Introducing new branding for a global consortium: CCC Digital Key

In this B2B2C brand example, we share the story of project that required...