A free global brand training curriculum template

Planning to launch a brand training initiative in the New Year?  Here is a free...


Project Highlight: Event Theme and Visual Identity

It was the 10-year anniversary of the department’s inception, and so...


HRMI launches first data visualization website

HRMI is the first global initiative to track the human rights performance of...


The brand workshop - why?

For our client, Fresh Victor, who asked for help in developing their brand...


Congratulations to our client PayPal, one of the fastest growing brands

Since PayPal hired Global Brand Works in 2016 to create the company’s...


Introducing our latest rebrand: Sutherland

For Sutherland Global, a 38,000 employee, process consulting firm in 120...


Rebranding: Don't just change your logo, retell your story

Position your rebrand as a way to prepare for the future and to better serve...


Photo credit: LA TImes

Oh Virgin! Are you really going to go?

Oh Virgin!  Are you really going to go? Commonly, the acquiring brand...