Inside the development of a market maker brand

FinTech brand LendKey, (via our fabulous partners at Archie Group),...


Introducing Xpanse: A brand built from scratch which is disrupting an established category

Xpanse brings breakthrough solar power technology to RV’ers. The compact...


A New Brand Identity & Architecture for NCAT

Northern California Allied Trades (NCAT) provides advocacy, education and...


Introducing our latest rebrand: Sutherland

For Sutherland Global, a 38,000 employee, process consulting firm in 120...


From The Silicon Kind to the Salty Kind

From The Silicon Kind to the Salty Kind Have you ever had a project that is so...


Project Highlight: Strategic alignment in product naming for Vantiv

Rapid growth left this global payment technology provider with a product suite...