Inside the development of a market maker brand
FinTech brand LendKey, (via our fabulous partners at Archie Group),...
Introducing Xpanse: A brand built from scratch which is disrupting an established category
Xpanse brings breakthrough solar power technology to RV’ers. The compact...
Our Naming Process: A Peek into the Sausage-Making
Of all the disciplines in the world of branding, coming up with a compelling,...
Global Brand Works' approach to branding is industry agnostic
In a reposting from Reminder Media: A guide that answers all your burning...
Another 5.0 Star Review on Clutch. The Project: Naming
Clutch is a platform that helps businesses make buying decisions by serving up...
Brand Strategy, Naming, Messaging, and Promotion of a New Internal Product Development tool for PayPal Teams: Panorama
When PayPal came to us with an objective to drive adoption of a new...
I Backrubbed where I can find vintage Pocketlinks and Marufukus from the 90s and turns out, people are selling them on AuctionWeb.
I Backrubbed where I can find vintage Pocketlinks and Marufukus from the 90s and...
From The Silicon Kind to the Salty Kind
From The Silicon Kind to the Salty Kind Have you ever had a project that is so...
Project Highlight: Strategic alignment in product naming for Vantiv
Rapid growth left this global payment technology provider with a product suite...