Highlighting “Micro Moments” As a Visual Identity Strategy

Shannon spoke with Shutterstock on 2020 photography trends

Communications During Crisis: 3 Do’s and 3 Don’ts

Our master storyteller Brad Hennig provides useful tips on crisis communications

Girl reading persona card

Redesigning A Global Onboarding Exercise for PayPal

Without seamless execution, strategy goes nowhere

A Peek Into Our Brand Workshop for Entrepreneurs at Draper University

Mansour AlShami summarizes the experience during our brand strategy workshop at Draper University

Brands Live In Hearts And Minds

Everything Communicates.

“The greatest sales deck I’ve ever seen” (a repost on storytelling from Andy Raskin)

This is lifted from a post on LinkedIn by Andy Raskin in September 2016. We love this thinking and...

Brand Positioning and The Successful Digital Transformation of Netflix

Positioning the brand beyond the functional

How to tell a compelling brand story: Listen, Look, Leverage

As quoted from Caroline McNally in Wordstream's blog

Client Highlight: A New Brand Strategy for Credit Sesame

How we deliver relevant, authentic and differentiated brand strategy

How AirBnb lives an authentic brand story.

A company can’t just tell a story for story’s sake- it has to BE a real story. Manufactured,...

We won an award!

We are one of Gramercy Institute's Most Valuable Partners in financial marketing

Shannon joined Jacqueline Quasney, Personal Capital, and Scott Redick, Charles Schwab to talk brand

A great talk happened today on Leveraging and Enhancing the Financial Brand in 2016 at The Grammercy...