A New Brand Identity & Architecture for NCAT
Northern California Allied Trades (NCAT) provides advocacy, education and…
Highlighting "Micro Moments" As a Visual Identity Strategy
When we define brands and their visual identities, we always include…
Global Brand Works' approach to branding is industry agnostic
In a reposting from Reminder Media: A guide that answers all your burning…
Recognize the Signs You Need a Brand Refresh
This is a repost from the blog for ClassPass. The original post can be found…
Redesigning A Global Onboarding Exercise for PayPal
In this exercise, employees must resolve financial insecurity challenges of…
All Voices Matter, an Example from Our Work with SFMOMA
Here is Shannon leading a fun and interactive brand workshop at SFMOMA. The…
Project Highlight: Event Theme and Visual Identity
It was the 10-year anniversary of the department's inception, and so it was…
A New Brand Story and Identity for Appnovation
Appnovation, a Canadian-based global digital consultancy serving most of the…
A Peek Into Our Brand Workshop for Entrepreneurs at Draper University
Mansour AlShamsi shares his personal narrative in regards to Global Brand…
Brand Strategy, Naming, Messaging, and Promotion of a New Internal Product Development tool for PayPal Teams: Panorama
When PayPal came to us with an objective to drive adoption of a new…