Take this simple 5-question quiz to understand brand health.
If you are not yet formally using metrics like NPS score, prompted/ unprompted...
Highlighting "Micro Moments" As a Visual Identity Strategy
When we define brands and their visual identities, we always include...
Global Brand Works' approach to branding is industry agnostic
In a reposting from Reminder Media: A guide that answers all your burning...
Communications During Crisis: 3 Do's and 3 Don'ts
COVID-19 is forcing companies of all sizes to quickly assess their way of...
Redesigning A Global Onboarding Exercise for PayPal
In this exercise, employees must resolve financial insecurity challenges of...
All Voices Matter, an Example from Our Work with SFMOMA
Here is Shannon leading a fun and interactive brand workshop at SFMOMA. The...
A Peek Into Our Brand Workshop for Entrepreneurs at Draper University
Mansour AlShamsi shares his personal narrative in regards to Global Brand...