A New Logo for a Special Property
Creating a logo that encapsulates the essence of a brand is one of my favorite parts of running a…
Evolving the Employer Brand After M&A
Laying the Foundation for a Successful Internal Brand that Upleveles Recruiting and Retention
Address Income: A New Visual Identity in PropTech Leverages the Core of the Business: Location
The standard location symbol is turned on its side to double as a lower case “a”
Branding for a global consortium: CCC Digital Key
In this B2B2C brand example, we share the story of project that required careful navigation of a…
5 reasons why it’s important for employees to understand the brand
When teams understand, care about and trust in the brand, they are more interested in being part of…
Redesigning A Global Onboarding Exercise for PayPal
Without seamless execution, strategy goes nowhere
Kelly Services: Development of the Employer Brand Leads to 6% Improvement
An Employer Brand for an Employer Brand: Employer Brand Value Platform, Talent Personas,…
Monticelli’s brand refresh leverages the functional and adds the emotional
Protecting legacy while modernizing
Envisioning the future of work – Scrolleytale style
And we are not sharing just because we love to say the word "Scrolleytale."
What is an Employer Brand and Why is it so Important?
An employer brand exists regardless of whether it's consciously crafted.
Lykas: A brand is born using our proprietary ”Brand In A Box” approach
”Brand in a Box” is our super-efficient, fast-track brand development process we designed…