Monticelli’s brand refresh leverages the functional and adds the emotional
An updated brand story preserves a deep-rooted legacy and poises…
Developing a non-profit human rights-focus brand: HRMI
HRMI is the first global initiative to track the human rights performance of…
Lykas: A brand is born using our proprietary ”Brand In A Box” approach
What is GBW's "Brand in a Box?" As they say, big things come in…
A new brand, messaging and identity for a challenger of the status quo
Livin’ Quality is a personal development platform for people aged 16-26. Via…
Take this simple 5-question quiz to understand brand health.
If you are not yet formally using metrics like NPS score, prompted/ unprompted…
A New Brand Identity & Architecture for NCAT
Northern California Allied Trades (NCAT) provides advocacy, education and…
What Started as a Simple Visual Identity Refresh Lead to a Strategic Brand Overhaul
Virginia Barash is a long-time friend and loyal client. We’ve…
Highlighting "Micro Moments" As a Visual Identity Strategy
When we define brands and their visual identities, we always include…
Global Brand Works' approach to branding is industry agnostic
In a reposting from Reminder Media: A guide that answers all your burning…
Recognize the Signs You Need a Brand Refresh
This is a repost from the blog for ClassPass. The original post can be found…