A Bold New Look: Katie Raffetto’s Interior Design Firm Embraces Elegance with a Brand Refresh

After a decade of success, Katie Raffetto elevates her firm with a powerful new…


Defining the Employer Brand for Equinix

Enjoy this 3-minute story on how we helped Equinix develop the Employer and…


Branding for a global consortium: CCC Digital Key

In this B2B2C brand example, we share the story of project that required…


Our top performing creative increases visitors to SFMOMA

Our long term client, SFMOMA, certainly struggled through Covid, as did many…


Girl reading persona card

Redesigning A Global Onboarding Exercise for PayPal

In this exercise, employees must resolve financial insecurity challenges of…


Monticelli’s brand refresh leverages the functional and adds the emotional

  An updated brand story preserves a deep-rooted legacy and poises…


Lykas: A brand is born using our proprietary ”Brand In A Box” approach

  What is GBW's "Brand in a Box?" As they say, big things come in…


A new brand, messaging and identity for a challenger of the status quo

Livin’ Quality is a personal development platform for people aged 16-26. Via…