Inside the development of a market maker brand

Introducing Aliro by Lendkey

Introducing Xpanse: A brand built from scratch which is disrupting an established category

Xpanse is a super cool expandable and retractable solar awning mounted to the side of an RV.

A Simple Visual Identity Refresh increases relevancy and differentiation for Malwarebytes

You don’t need an expensive name or logo change to modernize.

Introducing new branding for a global consortium: CCC Digital Key

In this B2B2C brand example, we share the story of project that required careful navigation of a...

Defining the Employer Brand for Equinix

An authentic and relevant positioning better attracts top talent - and results in an award.

Envisioning the future of work – Scrolleytale style

And we are not sharing just because we love to say the word "Scrolleytale."

A new brand, messaging and identity for a challenger of the status quo

We developed the strategy, messaging, logo, animation, and visual identity for this innovative...

Girl reading persona card

Redesigning A Global Onboarding Exercise for PayPal

Without seamless execution, strategy goes nowhere

A New Brand Identity & Architecture for NCAT

Setting the stage for the future in a rapidly changing marketplace.

A New Brand Story and Identity for Appnovation

Deep listening and solid strategy serve as foundation for successful Appnovation rebrand

A Peek Into Our Brand Workshop for Entrepreneurs at Draper University

Mansour AlShami summarizes the experience during our brand strategy workshop at Draper University