A little trick to help explain brand financial value

Brands have financial value and sometimes that is hard to explain. Here is help.

The Future of Work

Here is a montage of the competing messages we are hearing

Girl reading persona card

Redesigning A Global Onboarding Exercise for PayPal

Without seamless execution, strategy goes nowhere

A New Brand Identity & Architecture for NCAT

Setting the stage for the future in a rapidly changing marketplace.

A New Brand Story and Identity for Appnovation

Deep listening and solid strategy serve as foundation for successful Appnovation rebrand

A Peek Into Our Brand Workshop for Entrepreneurs at Draper University

Mansour AlShami summarizes the experience during our brand strategy workshop at Draper University

Introducing our latest rebrand: Sutherland

The challenge was to combine the precision and rigor of process with the usability and ease of...

Project Highlight: Event Theme and Visual Identity

The ask from Bank of The West was to lend strategic advice, unlock ideation, remove costly...

HRMI launches first data visualization website

Our pro-bono client, start-up Human Rights Measurement Initiative, reaches its first big milestone...

Client Highlight: A New Brand Strategy for Credit Sesame

How we deliver relevant, authentic and differentiated brand strategy

A new PowerPoint template for LifeLock – an important expression of the brand

The importance of a good corporate PowerPoint template, and knowing how to use it