Achieve: Internal Activation of a Rebrand
After finalizing a powerful rebrand, Achieve taps Global Brand Works steps for internal infusion of…
Defining the Employer Brand for Equinix
An authentic and relevant positioning better attracts top talent - and results in an award.
A New Brand Identity & Architecture for NCAT
Setting the stage for the future in a rapidly changing marketplace.
A Simple Visual Identity Refresh increases relevancy and differentiation for Malwarebytes
You don’t need an expensive name or logo change to modernize.
Recognize the Signs You Need a Brand Refresh
In an interview with ClassPass, we shared our thoughts on how to know it is time to rebrand.
A New Brand Story and Identity for Appnovation
Deep listening and solid strategy serve as foundation for successful Appnovation rebrand
Introducing our latest rebrand: Sutherland
The challenge was to combine the precision and rigor of process with the usability and ease of…
It’s here – the rebrand master checklist!
We have identified 171 items to consider when updating your logo and visual identity.
The brand workshop – why?
Workshops can get people unstuck and provoke "a ha" moments
Rebranding: Don’t just change your logo, retell your story
The biggest mistake companies make when rebranding is to explain it by making it about themselves.…
7 Basic Tips for Logo Design Development
Don't cut corners on logo design - here are important tips to keep the design process on track.