Address Income: A New Visual Identity in PropTech Leverages the Core of the Business: Location
February 4, 2025
The standard location symbol is turned on its side to double as a lower case “a”
Campaign and Naming of an Internal Product Dev Tool for PayPal: Panorama
January 22, 2025
Our challenge was make the complicated simple.
ArchIQ: Engineering a Brand rooted in Visionary Precision
December 13, 2024
The notion of a camera lens inspires brand strategy, messaging, logo, and visual identity
A Bold New Look: Katie Raffetto’s Interior Design Firm Embraces Elegance with a Brand Refresh
October 7, 2024
Leveraging brand to elevate the firm to the next level.
Achieve: Internal Activation of a Rebrand
August 7, 2024
After finalizing a powerful rebrand, Achieve taps Global Brand Works steps for internal infusion of…
Inside the development of a market maker brand
July 17, 2024
A robust dive into brand architecture delivers Aliro by Lendkey
We loved developing the sustainability Xpanse brand from scratch.
June 1, 2024
Xpanse is a super cool expandable and retractable solar awning mounted to the side of an RV.
Branding for a global consortium: CCC Digital Key
May 6, 2024
In this B2B2C brand example, we share the story of project that required careful navigation of a…
A New Logo for a Special Property
January 2, 2024
Creating a logo that encapsulates the essence of a brand is one of my favorite parts of running a…
Redesigning A Global Onboarding Exercise for PayPal
December 5, 2023
Without seamless execution, strategy goes nowhere
Monticelli’s brand refresh leverages the functional and adds the emotional
October 13, 2023
Protecting legacy while modernizing
Developing a non-profit human rights-focus brand: HRMI
July 18, 2023
Start-up Human Rights Measurement Initiative is poised for the future with a brand architecture…