Inside the development of a market maker brand
February 17, 2024
A robust dive into brand architecture delivers Aliro by Lendkey
A New Logo for a Special Property
January 2, 2024
Creating a logo that encapsulates the essence of a brand is one of my favorite parts of running a…
We loved developing the sustainability Xpanse brand from scratch.
July 1, 2023
Xpanse is a super cool expandable and retractable solar awning mounted to the side of an RV.
Introducing new branding for a global consortium: CCC Digital Key
May 21, 2023
In this B2B2C brand example, we share the story of project that required careful navigation of a…
Developing a non-profit human rights-focus brand: HRMI
April 18, 2023
Start-up Human Rights Measurement Initiative is poised for the future with a brand architecture…
A new brand, messaging and identity for a challenger of the status quo
December 14, 2022
We developed the strategy, messaging, logo, animation, and visual identity for this innovative…
Lykas: A brand is born using our proprietary ”Brand In A Box” approach
November 1, 2022
”Brand in a Box” is our super-efficient, fast-track brand development process we designed…
Monticelli’s brand refresh leverages the functional and adds the emotional
July 13, 2022
Protecting legacy while modernizing
Take this simple 5-question quiz to understand brand health.
March 15, 2022
If you are not yet formally using metrics like NPS score, prompted/ unprompted awareness, or an…
A New Brand Identity & Architecture for NCAT
November 29, 2021
Setting the stage for the future in a rapidly changing marketplace.
A Simple Visual Identity Refresh increases relevancy and differentiation for Malwarebytes
August 18, 2021
You don’t need an expensive name or logo change to modernize.
Highlighting “Micro Moments” As a Visual Identity Strategy
August 20, 2020
Shannon spoke with Shutterstock on 2020 photography trends
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