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What is an Employer Brand and Why is it so Important?

by Shannon Riordan

Monticelli’s brand refresh leverages the functional and adds the emotional

by Shannon Riordan

Kelly Services: Development of the Employer Brand Leads to 6% Improvement

by Shannon Riordan

Redesigning A Global Onboarding Exercise for PayPal

by Shannon Riordan

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5 reasons why it’s important for employees to understand the brand

by Shannon Riordan

Our top performing creative increases visitors to SFMOMA

by Caroline McNally

Branding for a global consortium: CCC Digital Key

by Shannon Riordan

Address Income: A New Visual Identity in PropTech Leverages the Core of the Business: Location

by Shannon Riordan

Evolving the Employer Brand After M&A

by Shannon Riordan

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Portrait of Caroline and Shannon from Global Brand Works

About Global Brand Works

Global Brand Works is a small but mighty branding agency bringing global and startup brands to life throughout an organization, internally and externally.

Our Expertise

  • Brand Architecture
  • Branding
  • Client Work
  • Employer Branding
  • Free Tools
  • graphic design
  • Inernal Brand Training
  • Internal Brand Activation
  • Internal Brand Training
  • Naming
  • Observations
  • Rebranding
  • Storytelling
  • talent acquisition branding
  • Visual Identity

ABOUT US

We design and develop themes for customers of all sizes, specializing in creating stylish, modern websites, web portfolios and e-commerce stores. We create a website that stands out.

ABOUT US

We design and develop themes for customers of all sizes, specializing in creating stylish, modern websites, web portfolios and e-commerce stores. We create a website that stands out.

LATEST BLOG NEWS

  • 9 Essential Practices to Activating Internal Culture November 1, 2026
  • ArchIQ: Engineering a Brand rooted in Visionary Precision October 2, 2026
  • Do the words “Brand” and “Values” mean different things? September 3, 2026

RECENT COMMENTS

  • Oleta on It’s here – the rebrand master checklist!
  • http://www.formatnyc.com on From The Silicon Kind to the Salty Kind
  • Shannon Riordan on The Name Game

Categories

  • Brand Architecture (9)
  • Branding (58)
  • Client Work (31)
  • Employer Branding (7)
  • Free Tools (6)
  • graphic design (3)
  • Inernal Brand Training (10)
  • Internal Brand Activation (26)
  • Internal Brand Training (7)
  • Naming (13)
  • Observations (35)
  • Rebranding (16)
  • Storytelling (41)
  • talent acquisition branding (2)
  • Visual Identity (27)

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